Presenter
Sarah Franzen
REVZEN
Founder / Partner
Sarah Franzen is a proud Minnesota-native, now based full-time in Virginia for the past 20+ years. She completed her undergraduate education at the University of Minnesota where she earned two, seemingly disparate degrees – a Bachelor of Music in Classical Vocal Performance and a Bachelor of Science in Business Statistics. Over the course of the next several years, she went where the Army told her to go (as a military spouse), and completed her graduate degrees at San Jose State University (M. Music) and the University of Georgia (MBA). Over the past 25+ years, Sarah’s career has included various roles in multiple industries, including mom, public school classroom teacher, adjunct music professor, business owner, hotel business development, hotel revenue management, and finally, vacation rental revenue management and analytics. Sarah’s most recent role and muse is REVZEN. REVZEN is the culmination of her vocational experiences thus far and marries her passions for education, revenue management and data, and the short-term rental industry.
Sessions
Revenue Management Audit with Sarah Franzen, Jordan Locke, Becca Madigan, and Heather Richer
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Revenue Management Basics: Introduction to Concepts, Metrics and Data with Austin Ford and Sarah Franzen
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Scaling Revenue Management: Strategies, Yield Tactics, and the Essentials for Sustainable Growth (RevProf Course) with John DeRoulet, Sarah Franzen
Scaling a business is not without its challenges, and revenue management is no exception. This session focuses on creating scalable…
Revenue Management Triage: Identifying, Analyzing, and Solving Critical Issues (RevProf Course) with Sarah Franzen, Emily Pattillo
In the fast-paced world of revenue management, crises can escalate quickly, jeopardizing your financial objectives. This course offers more than…
What Is Changing in the OTA/Distribution Landscape?
After hearing from both Airbnb and Vrbo, this panel will discuss the changes they have seen in the channels over…
Advanced Revenue Management Roundtable Discussion: Revenue Managers Sit Down Tech Providers (Part 2)
Today’s revenue managers are struggling to execute pricing strategies using available technology and connectivity. Many managers have built their own…
