Vacation Rental Data and Revenue Management Conference

August 17 - 18, 2020, Gaylord Rockies Resort & Convention Center

Additional information coming soon.


This Data and Revenue Management Conference is a training conference of 12 classes with the following objectives:

  1. Bring together VRMs who are looking to understand and implement data-oriented revenue management.
  2. Provide a foundation for industry understanding of market data analytics and the role that revenue management plays in profitability and asset management.
  3. Discuss fundamentals, key glossary terms, metrics, and KPIs.
  4. Identify and articulate revenue management strategies.
  5. Examine existing data tools, pricing tools, and how they work with PMSs.
  6. Compare and contrast hotel and VR revenue management.
  7. Demonstrate how to implement pricing strategies — internally and across channels.
  8. Take a first step toward helping VRMs identify best practices and professionalizing understanding of the value of comparative data and revenue management strategies.