Battleground Awards Winners

At this year’s DARM conference, technology companies presented their new functionality during the fast-paced DARM Battleground. Each presenter pitched to the audience for five minutes, followed by five minutes of think-on-your-feet questions from our DARM judges. Two trophies were presented as a result: DARM Battleground: People’s Choice and the DARM Innovation Award. The DARM Battleground…

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DARM Battleground Day 2

At this year’s DARM conference, technology companies presented their new functionality during the fast-paced DARM Battleground. Each presenter pitched to the audience for five minutes, followed by five minutes of think-on-your-feet questions from our DARM judges. Two trophies were presented as a result: DARM Battleground: People’s Choice and the DARM Innovation Award. On Wednesday, we…

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Gold in Plain Sight: Email Marketing Strategies to Grow Revenue

With inventory filling fast this year, too many email marketing strategies got put on the backburner. Covering tactics around automation, crafting personalized messages, and more, learn how your email strategy is key to building guest loyalty, keeping units filled, homeowners happy, and getting the most revenue per booking.

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Getting Your Entire Team on Board for Direct Bookings

Doug Kennedy will show us how to secure more direct bookings via textual selling, in-platform messaging (on OTA’s) and via every guest/staff conversation. Participants in this session will walk away with a list of specific training tips to help their companies secure more direct bookings and reduce their reliance on costly third-party channels that can…

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Building Competitive Sets: Developing Comp Sets and Tools Available

Building competitive sets, aka comp sets, is challenging but necessary in building rate strategies. After last year’s DARM Conference, we realized that revenue managers were in need of a tool for comp sets. As a result, AirDNA and Key Data set out to help. In this panel, revenue managers will meet up with comp-set tool…

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Building a 2022 Revenue Optimization Team: What Does the Org Chart Look Like for a High-Performing Team (Sales, Marketing, Distribution, and Revenue Management)

Whether big or small, how are your sales, distribution, revenue, and marketing efforts working together? Revenue in general is always a top line goal and KPI for companies. In this panel we will have industry experts discussing how these four areas collaborate together successfully in order to reach top-line revenue goals/KPI’s.

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