Marketing

Executive, Marketing

The Theory of Limited Edition 2.0: Leveraging the Things that Do Not Scale As Your Superpower to Growth and Happiness

Matt Landau believes every independent vacation rental manager is sitting on a…

Advanced Revenue Management, Data and Foundational Revenue Management, Executive, Marketing

The Future of VR Technology: How Are Technology Companies Approaching the Future? A Panel with Tech Leaders about Future Plans, Consolidation, and Connectivity

During this panel discussion led by Amy Hinote, we’ll learn more about…

Advanced Revenue Management, Data and Foundational Revenue Management, Executive, Marketing

Rentals Recovery Roadmap: What Industry Trends Will Prevail?

Since the onset of the COVID-19 pandemic, the US economy—specifically, the hospitality…

Marketing

Play Bigger: Tips & Tricks to Drive Direct Bookings

Not all clicks are created equal. Conversion is still king, but clicks…

Advanced Revenue Management, Data and Foundational Revenue Management, Marketing

Optimizing Listings and Pricing on Airbnb

Airbnb will join a panel of revenue managers to discuss how VRMs…

Executive, Marketing

Merchandise Properties and Maximize Bookings on Your Own Website

Across enterprise-level vacation rental management companies, over 50% of bookings are coming…

Data and Foundational Revenue Management, Executive, Marketing

How to Hold a Revenue Strategy Meeting

Richer Logic’s Heather Richer will discuss how to construct an effective agenda…

Marketing

How Search Engine Optimization (SEO) REALLY Works for the Vacation Rental Industry

SEO is always referred to as a “dark art” due to its…

Marketing

Gold in Plain Sight: Email Marketing Strategies to Grow Revenue

With inventory filling fast this year, too many email marketing strategies got…

Executive, Marketing

Getting Your Entire Team on Board for Direct Bookings

Doug Kennedy will show us how to secure more direct bookings via…

Data and Foundational Revenue Management, Executive, Marketing

Data-Driven Property Managers: How to Set Up Your Benchmark Metrics for Success in Your Key Data Dashboard

Like all well-run companies, property management companies should be data driven at…

Executive, Marketing

Building Repeat Business: Converting Guests into Repeat Customers

Looking ahead to what could be a highly competitive 2022, having confirmed…

Data and Foundational Revenue Management, Executive, Marketing

Building Competitive Sets: Developing Comp Sets and Tools Available

Building competitive sets, aka comp sets, is challenging but necessary in building…

Advanced Revenue Management, Data and Foundational Revenue Management, Executive, Marketing

Building a 2022 Revenue Optimization Team: What Does the Org Chart Look Like for a High-Performing Team (Sales, Marketing, Distribution, and Revenue Management)

Whether big or small, how are your sales, distribution, revenue, and marketing…

Advanced Revenue Management, Data and Foundational Revenue Management, Executive, Marketing

Analyzing Operations and Property Data: What’s Changed (And Hasn’t) in the Last 18 Months

The growth of the short-term rental category is well documented―not only with…