Marketing

Hot to drive bookings and steal OTA traffic

How to Drive Direct Bookings and Steal OTA Traffic

As an employee of a niche OTA, Brittany has thoroughly studied how large brands and OTAs drive traffic and developed...
Website Design and Testing

Website Design and Testing: Rethinking How We Have Always Done It

What if we just started from scratch? A candid discussion on the state of website design in the industry and...
Getting your entire team on board for direct bookings

Getting Your Entire Team on Board for Direct Bookings

Doug Kennedy will show us how to secure more direct bookings via textual selling, in-platform messaging (on OTA’s) and via...
BUILDING REPEAT BUSINESS

Building Repeat Business: Converting Guests into Repeat Customers

Looking ahead to what could be a highly competitive 2022, having confirmed reservations on the books is worth gold. What...
HOLDING AN RM MEETING

How to Hold a Revenue Strategy Meeting

Richer Logic’s Heather Richer will discuss how to construct an effective agenda for a revenue strategy meeting, including who should...
EMAIL MARKETING

Gold in Plain Sight: Email Marketing Strategies to Grow Revenue

With inventory filling fast this year, too many email marketing strategies got put on the backburner. Covering tactics around automation,...
THE FUTURE OF VR TECH

The Future of VR Technology: How Are Technology Companies Approaching the Future? A Panel with Tech Leaders about Future Plans, Consolidation, and Connectivity

During this panel discussion led by Amy Hinote, we’ll learn more about what the VR tech environment is going to...
BUILDING COMP SETS

Building Competitive Sets: Developing Comp Sets and Tools Available

Building competitive sets, aka comp sets, is challenging but necessary in building rate strategies. After last year’s DARM Conference, we...
BUILDING 2022 REV OPTIMIZATION TEAM

Building a 2022 Revenue Optimization Team: What Does the Org Chart Look Like for a High-Performing Team (Sales, Marketing, Distribution, and Revenue Management)

Whether big or small, how are your sales, distribution, revenue, and marketing efforts working together? Revenue in general is always...
ANALYZING OPERATIONS

Analyzing Operations and Property Data: What’s Changed (And Hasn’t) in the Last 18 Months

The growth of the short-term rental category is well documented―not only with respect to the number of rentable homes and...

2024 Session Categories