Navigating the Storm: Revenue Management Strategies for Down Markets with Rebecca Ballart, Chad Blankenship, Bryant Loy and moderated by Jen Talbert

The stakes are high when markets take a nosedive, and revenue managers often find themselves at the eye of the storm. This panel gathers seasoned industry experts to delve into strategies and tactics designed for weathering economic downturns and challenges. Here, you’ll learn to recognize early warning signs of market shifts and understand how to…

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Revenue Management Basics: A Survey Approach (RevProf Course) with John DeRoulet

Are you new to revenue management or simply looking to refine your foundational knowledge? This introductory course is meticulously designed to cover the A-to-Z of essential concepts, key metrics, and fundamental strategies that serve as the building blocks of the industry. This session provides a safe space to ask questions and gain clarity on topics…

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The Indifferent Approach as a Baseline: Equalizing Commissions, LOS Discounts, and Promo Codes for Booking Indifference (RevProf Course) with Jordan Locke

In a marketplace teeming with variables, one unconventional strategy is to make your company indifferent to the source of any potential booking. This panel will delve into the concept of the “indifferent approach,” where commissions, length of stay (LOS) discounts, and promo codes are equalized to create a level playing field for all bookings. Industry…

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