Presenter
Conrad O’Connell
BuildUp Bookings
Founder
Conrad O’Connell has been a thought leader in the vacation and short-term rental marketing space for over a decade. In 2016, he founded BuildUp Bookings, a marketing firm laser-focused on providing industry-specific insights and solutions to short-term rental hosts, owners, and property managers. Conrad is proud and humbled to have worked with more than 200 vacation rental brands and clients at the helm of BuildUp Bookings, along with his talented and dedicated team of 20+ marketers. Conrad is a co-host of the popular Heads in Beds Show podcast, with more than 50 episodes and dozens of 5-star ratings from loyal listeners. He is also the author of Mastering Vacation Rental Marketing, now available on Amazon.com. In his downtime, you will usually find Conrad hanging out with his wife and 3 kids, hitting the links, or glued to his favorite Boston sports teams on TV.
Sessions
Evaluating Online Marketing Performance and Making Rapid Adjustments
In this session, we will review the “trigger points” for when to adjust and change your digital marketing. In today’s…