Braeden Flaherty

Braeden Flaherty is a 17-year veteran of the vacation rental industry and VP of Enterprise Sales & Partnerships at Roam. Throughout his career, he has worked at the intersection of technology, distribution, e-commerce, revenue strategy, and guest experience, helping professional vacation rental managers improve the performance of their businesses. Before joining Roam, Braeden held leadership roles at multiple leading hospitality tech companies where he worked with vacation rental operators on direct-booking strategy, OTA distribution, conversion optimization, and AI-powered personalization. Today, his work focuses on helping operators rethink the relationship between cancellation flexibility, revenue performance, risk, and homeowner economics.