The “LoserBoard”: Spot Underperformers Before They Sink Your Portfolio with Pedro Zevallos
Session Description:
Everyone loves a leaderboard, but the homes you really need to watch aren’t at the top. They’re the ones quietly dragging down your returns. The “LoserBoard” flips revenue management on its head, helping you find the data you need to see which properties are about to underperform—60, 75, even 90 days before they start to show up in your trend reports. This session cuts through the noise to show you how to catch the early warning signs, accurately benchmark against comp sets, pressure-test your initial projections, and course correct before owners ever notice a dip. If you want to walk away with a sharper playbook for growing your portfolio smarter, this is the session you can’t afford to miss.