Vanessa Humes

Vanessa Humes is the Vice President of Sales & Marketing at ICND, bringing over 20 years of strategic marketing expertise to the vacation rental industry. She has been pivotal in driving the growth of ICND’s customer base, spearheading product enhancements, and anticipating future trends to meet client needs. Vanessa excels in helping clients increase direct bookings through direct booking websites and marketing strategies. A respected thought leader, she frequently speaks at industry events, sharing insights on website conversion optimization, data analytics, innovative features, marketing tactics, and reducing dependency on OTAs.