Presenter
Desiree Garcia
RevMaxMD
Director, Revenue Management
Desiree brings revenue management to the Vacation Rental Industry!  Leading the revenue management division at Streamline VRS, RevMaxMD, Desiree, a Johnson & Wales graduate, has watched the evolution of revenue management through the hospitality industry and emerging in the arena of vacation rentals and alternative housing. As a worldwide consultant, Desiree’s experience from limited-service hotels to European castles and over a decade of revenue management analytics has helped her create award-winning marketing campaigns and develop innovative designs in software for revenue managers.  Helping companies grow to establish guest standards, rules and guidelines, operating procedures, and maximizing sales and marketing opportunities is what drives Desiree to expand to the vacation rental space.  Desiree continues to expand her vision to cultivate industry-wide standards where revenue management takes its place among the most valuable positions in the industry.
Sessions
Repeat Guests: Revenue Management, Marketing, and Value with Louisa Baldock, Kim Balsama, Jim Bizily, Desiree Garcia, Randy Hall, Ned Lucks, Lance Stitcher and Moderated by Tim Cafferty
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4th Annual DARM Battleground: Day 2
Technology companies are presenting their new functionality during the fast-paced DARM Battleground. Each presenter will pitch the audience for five…
Think Tank: What Does the VR Tech Stack Look Like in 2023 and Beyond?
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