Chris “Mercer” Mercer

Chris “Mercer” Mercer is a pioneering expert in digital measurement and marketing systems, best known for his ability to simplify complex concepts for marketers, business owners, and agencies worldwide. As the co-founder of MeasurementMarketing.io, MeasureSummit, and ProfitSchool, 

Mercer has established himself as a go-to authority for those seeking to optimize their marketing efforts through data-driven insights. His expertise spans from intricate analytics setups to comprehensive business management strategies, making him one of the industry’s most versatile instructors for professionals at all levels.

Mercer’s teaching approach focuses on relentless pursuit of knowledge and innovation in the field. He dedicates himself to continually refining his skills, allowing him to offer cutting-edge strategies that help businesses identify what’s working, what’s not, and what lies ahead. As the co-host of MeasureSummit, the world’s largest event focused on digital measurement, and a frequent speaker at major industry conferences like Traffic & Conversion and Social Media Marketing World, Mercer has impacted countless professionals. 

His latest venture, ProfitSchool, extends his expertise into team management, equipping business owners with the skills to build self-managing teams that drive growth. By learning from Mercer, you’re not just gaining technical know-how; you’re acquiring a strategic mindset that can transform your approach to marketing measurement and business management in the digital age.