Presenter

jordan locke

Jordan Locke

RevProf

Co Founder

After leaving military service behind, Jordan earned his degree in Economics from Columbia University and quickly dove into the world of pricing and analytics. He has conducted economic consulting for Fortune 100 companies, helped guide the pricing revolution at Whole Foods Market following the Amazon acquisition, and helped lead the pricing transformation at Pitney Bowes.

Jordan started his short-term rental career as the first Revenue Manager and Business Intelligence Lead for The Guild Hotels. Since, he’s founded RevPARTY where he uses his hospitality experience, data analytic methods, and pricing skill set to help vacation rental managers drive revenue from their short-term rentals. You can find his thoughts on the industry in publications such as USA Today and The Washington Post.

Sessions

The Indifferent Approach as a Baseline: Equalizing Commissions, LOS Discounts, and Promo Codes for Booking Indifference (RevProf Course) with Jordan Locke

In a marketplace teeming with variables, one unconventional strategy is to make your company indifferent to the source of any…

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Optimizing Revenue Performance on Vrbo

Expedia Group/Vrbo’s Revenue Performance Team will discuss tools, strategies, and actionable takeaways PMs can use to optimize their revenue performance…

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DARM Video Archives

2022 DARM

2022 DARM 

Video Archives: Recorded Keynotes and Sessions from the 2022 Data and Revenue Management Conference, August 17-18

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2021 DARM 

Video Archives: Recorded Keynotes and Sessions from the 2021 Data and Revenue Management Conference, August 17-18

VRDARM-Coming Soon

2020 DARM 

Video Archives: Recorded Keynotes and Sessions from the 2020 Data and Revenue Management Conference, September 15-17

2019 data and revenue management conference

2019 DARM 

Video Archives: Recorded Keynotes and Sessions from the 2020 Data and Revenue Management Conference