Jim Barsch brings 30+ years of experience in the travel industry. Jim has held leadership positions in many segments of the travel industry. They range from travel technology companies, medical tourism, major leisure travel companies and tour operators. Jim’s love, expertise, and passion for travel have fueled his leadership in a number of the largest travel companies in the US. He has held executive positions with nationally recognized travel industry companies. He has been involved in company startups and merger/acquisition implementations. Additionally, he has been heavily involved in the technological transformation of several companies in the travel industry over the past 30 years.
He holds a Bachelor’s of Science in Travel & Tourism from Brigham Young University.